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JW Marriott Reston Station, Reston, VA

Savor the Extraordinary

JW Marriott Reston Station at sunset

The Pristine Wine Experience unites discerning consumers, trade professionals, and benchmark global producers for an unparalleled celebration of elevated wine and spirits, and a table of exceptional regional cuisine. Whether you're here to savor or to source, come raise a glass to something special.

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When & Where

October 14-16, 2027

Pristine Wine Experience takes place at the JW Marriott Reston Station, a modern retreat in Northern Virginia where light-filled spaces, curated art, and a calm, unhurried atmosphere set the tone. It's also remarkably easy to reach: the Silver Line Metro connects you directly to Washington, D.C., and Dulles International Airport is just minutes away. Arrive from near or far, and settle in.

About Pristine Wine Experience

Three Days of Discovery

Immerse yourself in three incredible days of fine wine and culinary innovation, pairing benchmark global and regional producers with elevated cuisine for a journey full of discovery and inspiration. Here, enthusiasts and industry tastemakers gain access to acclaimed vintages - curated with a rigorous 90-94-point median - storied estates, and the passionate artisans behind them.

Pristine champions wines of extraordinary craftsmanship, complexity, and terroir - presented alongside epicurean excellence to create the world-class stage these highly regarded bottles deserve. Forget mass-produced, commercial trends with uniform profiles; we feature exceptional wines from renowned and emerging regions that tell an authentic story, reflecting the winemaker's true intent.

Beyond the Wine

Artisan Cuisine & Curated Spirits

Pristine brings brilliant, chef-driven artisan cuisine to your plate. Our menus are firmly rooted in the Mid-Atlantic's rich culinary traditions, elevated by a bold, international flair. Reinforcing the seamless bond between fine wine, craft spirits (featured at Smoke Haus), and regional cuisine is a cornerstone of the Pristine experience – offering guests an unforgettable, multi-sensory exploration.

Learn & Taste

Guided by Experts

At Pristine, education and discovery are the heart of the experience. Whether you attend a masterclass seminar or a larger-scale tasting, every pour is guided by highly knowledgeable representatives who are eager to discuss the heritage and unique profile of what is in your glass.

Privacy Policy

Last Updated / Effective Date:

This Privacy Policy applies to websites, applications, services, and mobile applications on or in which this Privacy Policy is linked or referenced (the "Sites"), as well as your interactions with us online and offline, including when you shop with us or attend our events (collectively with the Sites, our "Services"). Our Services are operated by Variant Experiences, LLC (referred to as "we," "us," or "our"). The operation of the Services is conducted under the oversight of the non-profit, The Capital Hospitality & Community Fund.

We hope this Privacy Policy helps clarify how we collect, use, and protect your information.

Please Review This Privacy Policy Carefully

When you use our Services or otherwise submit information to us, you consent to the collection and processing of information as described in this Privacy Policy. If you do not agree to these terms, please do not use our Services.

1. Changes to This Privacy Policy

As we add new features or expand our events, we may modify this Privacy Policy. The updated version will be posted on this webpage with a revised "Last Updated" effective date. Your continued use of our Services after the effective date constitutes your acceptance of the amended policy. We will not make retroactive changes that reduce your privacy rights unless you affirmatively agree to those changes.

2. Information We Collect

"Personal Information" means information that identifies, relates to, describes, or could be reasonably linked with a particular individual or household. Depending on how you use our Services, we may collect:

We also collect Non-Identifiable and Aggregate Information (such as group-level trends and anonymized traffic statistics) that cannot be used to identify you individually.

3. How We Collect Information

4. How We Use Information

We use the collected information to operate, maintain, and enhance our Services, including:

5. How We Share and Disclose Information

We do not sell your Personal Information. We may share information strictly under the following circumstances:

6. Media & Image Release (Event Recordings)

By purchasing a ticket or attending an event hosted by Variant Experiences, LLC, you grant Variant Experiences, LLC and its affiliates and licensees the irrevocable, perpetual right and license to record your name, voice, image, and likeness (via photograph, film, tape, or digital media) while at the event (the “Recordings”). We reserve the right to publish, print, display, and use such Recordings for marketing, promotional, and archival media purposes across any and all media channels.

7. Data Security

We maintain administrative, technical, and physical safeguards and protocols designed to protect your Personal Information from unauthorized access or disclosure. Additionally, we do our best to employ state-of-the-art cybersecurity programs to protect your Personal Information. However, no electronic transmission or storage system is 100% secure. Transmission of information to Variant Experiences, LLC is done at your own risk. We recommend avoiding sending sensitive financial data (such as credit card numbers) via unencrypted email.

8. Third-Party Links & Services

Our Sites may contain links to external third-party websites or services (such as host hotels, ticketing vendors, and social media platforms). Variant Experiences, LLC is not responsible for the privacy practices or content of these third-party services. We encourage you to review their respective privacy policies.

9. Children’s Privacy

Our Services are intended strictly for adults of legal drinking age and older. We do not knowingly collect information from minors. If you believe a minor has submitted personal information to us, please contact us immediately so we can remove it.

10. International & U.S. Users

Our Services are based in the United States and designed for users located within the United States. If you access our Services from outside the U.S., your information will be transferred to, stored, and processed in the United States under U.S. data laws.

11. How to Contact Us

If you have any questions about this Privacy Policy or wish to update or delete your personal data, please contact us at:

Email: apapajohn@VariantEvents.com

Code of Conduct

Hosting Organization: Variant Experiences, LLC Under the Oversight of The Capital Hospitality & Community Fund

We are committed to providing a safe, welcoming, and memorable environment for all attendees, sponsors, trade partners, exhibitors, and staff. To ensure everyone can enjoy the Pristine Wine Experience, all participants are expected to adhere to this Code of Conduct.

1. Expected Behavior

2. Unacceptable Behavior

The following behaviors are strictly prohibited at all Pristine Wine Experience venues and events. Violation may result in immediate expulsion from the event without refund, and notification of local law enforcement where appropriate:

3. Reporting & Enforcement

If you experience or witness unacceptable behavior, or if you feel your safety is compromised, please notify an event staff member or security personnel immediately, or contact event management at apapajohn@VariantEvents.com. Event management reserves the right to take any action deemed necessary—including revoking event access without warning or refund—to maintain a safe and secure environment.